Monthly Archive: September 2009

Three Simple But Powerful Ways Nonprofits Can Use LinkedIn

With over 45 million active users worldwide, LinkedIn is a social networking site that is becoming much more than just a place to have a Web 2.0 resume. Recently they have added many new tools and will likely be adding more in the coming year. Here are

Top 10 Best Practices for Nonprofit Admins

Please Note: All nonprofits in the United States that have an entry in are also on You can access your nonprofit’s profile and the tool set by signing up for a Nonprofit Admin account. Now on to the best practices: 1. Brand your organization’s

Five Things Your Nonprofit Needs to Know About Web 2.0 Donors

Over the last few years we’ve heard a lot of discussion about nonprofits and their use “Web 2.0” and social media. Much of the focus has been on the fundraising tools themselves [namely “Apps” and “widgets”]… What are they? How do they work? Do they work? But

Five [More] Fun and Fabulous Twitter Tools for Nonprofit Organizations and Activists

A continuation of the original Five Fun and Fabulous Twitter Tools for Nonprofit Organizations and Activists, here are five more fun and fabulous tools that nonprofits can use to spruce up their Twitter campaigns: 1) Trottr: Trottr allows you to record brief audio messages with your cell

HOW TO: Protect Your Nonprofit from Social Media Squatters

Like clockwork, every couple of weeks I receive an email from a panicked nonprofit or university asking how they should handle a situation where someone has squatted their URL/username on a social networking site. Most often it is YouTube and/or Twitter. Sometimes these squatters actually have the

New YouTube Channels: What Nonprofits Need to Know

YouTube has been testing a new channel design since July. Nonprofits that already have a channel can easily upgrade to the new design and tool set under Account > Edit Channel > Channel Information > Upgrade My Channel. For nonprofits that have yet to create a channel

Five Most Common Mistakes Made by Nonprofit Admins on Facebook

As I was browsing through numerous nonprofit Facebook Pages today, I was quite surprised to see that many nonprofits still really don’t understand the Facebook Page tool set. Here are five of the most common mistakes being made by Nonprofit Admins that I saw today on Facebook: