And yet another reason why your nonprofit can not ignore Google+… the Google Knowledge Graph which now prominently features information about nonprofit organizations on the right-hand side of Google Search results. Data is pulled from multiple sources including Wikipedia, GuideStar and of course Google+ Pages. As a result, nonprofits must ensure that their Wikipedia Page and GuideStar Profile are current and understand that simply being active on Google+ makes it more likely that your nonprofit will gain new Google+ followers and increased exposure in Google Search. Finally, for those nonprofits that are using Google+ Local, your reviews and location details are now prominently featured in Google Search results as well.
1. Sierra Club :: Impact of Google+ Page and Wikipedia
2. Feeding America :: Impact of GuideStar
3. Field Museum :: Impact of Google+ Local