If your nonprofit’s social media strategy is built upon engaging young adults, then you might want to invest some time experimenting with Tumblr. According to a recent study, after Facebook young adults spend more time per day on Tumblr than any other social network. This data will likely surprise many nonprofits, but Tumblr’s mobile design and the unique content blogged on Tumblr resonates with millennials. That said, below are 12 nonprofit Tumblrs to study and learn from. Be sure to also download Tumblr’s mobile app to experience the Tumblrs on a mobile device.
1. Think Progress
2. Smithsonian Magazine
3. Sex, Etc.
4. Pulitzer Center on Crisis Reporting
5. Pew Research Center
7. Natural Resources Defense Council
8. National Public Radio
9. Museum of Modern Art
10. Made In a Free World
11. Gay, Lesbian & Straight Education Network
Mobile for Good: A How-To Fundraising Guide for Nonprofits
Based on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices. Written on the premise that all communications and fundraising are now mobile and social, Mobile for Good is a step-by-step how-to guide for writing, implementing, and maintaining a mobile and social fundraising strategy for your nonprofit.