Mobile Media Archive

Five Ways to Build Your Nonprofit’s Mobile Subscriber List

A well-promoted mobile alert campaign is hard to find in the nonprofit sector. If a nonprofit is going to invest in mobile alerts, then mobile opt-ins and short code and keyword pitches should be integrated into multiple communication channels such as print, web, email, and social and

[RESEARCH] How Has Social and Mobile Media Changed the Way You Donate to Nonprofits?

This blog post officially launches the research stage of writing my second book which will be published and shipped in Spring 2014. A follow-up to Social Media for Social Good: A How-To Guide for Nonprofits, this book will place much more emphasis on using social media and

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

There absolutely is a math to social and mobile media. If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), then as your numbers grow on social networks so will your e-newsletter

How Social and Mobile Media is Changing Nonprofit Print Design

Over the last two months I have opened more than 200 pieces of nonprofit print materials and 95% of them are in the same format and structure of those that I was writing and publishing  in the late 1990’s. Like press releases, print fundraising appeals and newsletters

Seven Responsively Designed Nonprofit Websites to Study and Learn From

At least 15% of all traffic to nonprofit’s websites now occur on mobile devices and across all sectors mobile is set to surpass desktop browsing in 2014. Over the last few years as I have studied the rapid rise of the Mobile Web, I have become more of an advocate

Text NONPROFITORGS to 51555 to Subscribe to Receive Text Alerts from Nonprofit Tech 2.0!

Thanks to MobileCause, I have a new text messaging service to explore and experiment with. If you are interested in learning about how to utilize text messaging and the Mobile Web for your nonprofit, then please text NONPROFITORGS to 51555 (or enter your phone here) to subscribe to receive

Five Reasons Why Your Nonprofit Should Prioritize the Mobile Web in 2013

Yesterday’s free webinar entitled Five Reasons Why Your Nonprofit Should Prioritize the Mobile Web in 2013 was attended by 433 nonprofit professionals. To some, that may sound like a good turnout, but my free webinars usually hit the maximum of 1,000 attendees, so 433 was low – not surprising, however. In