Social Media Archive

5 Types of Online Campaigns Ideal for the New .NGO Domains

April 11, 2016
Written by Heather Mansfield who works as an Ambassador for the Public Interest Registry – the nonprofit operator of the .ORG, .NGO and .ONG domains. The fact that the .NGO domains listed below (except techreport.ngo) and in the graphic to the right are still available is astounding and for early adopters with vision, an opportunity to register a domain for...

10 Signs Your Small Nonprofit Excels at Social Media

April 2, 2016
Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. On top of those challenges, Facebook reach has dropped to an abysmal 1%. Twitter requires a time investment that...

4 Ways to Participate Online in the 2016 AFP International Fundraising Conference

March 16, 2016
Attended by over 4,000 fundraising professionals, the 2016 AFP International Fundraising Conference will be held March 20-22 in Boston, MA. If you can’t attend in person, thanks to social media and live streaming technology you can still participate in the conference online. The general sessions are definitely worth tuning into (Kofi Annan and Kumi Naidoo) and the education sessions will no...

How Nonprofits Can Increase Reach and Engagement Using Facebook Notes

March 14, 2016
Facebook Notes is a native app that was popular when Facebook Pages first launched in 2007, but as Status Updates and the News Feed took precedence, the Facebook Notes app quickly lost prominence. Most nonprofits have likely removed the Notes app in the years since, but you may be surprised to find it – and many other apps that you quit...

36 Useful Apps & Online Tools for Nonprofits

February 28, 2016
The number of low-cost or free apps and online tools available to nonprofits today is astounding. Provided you set aside the time to explore and experiment, your nonprofit can use the apps and tools listed below to significantly improve your web, email, social media, and visual content. Social Media Tools 1. Blab :: blab.im Connected to Twitter, Blab enables real-time video...

How to Write a Social Media Fundraising Strategy for Your Nonprofit

February 13, 2016
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. The act of writing a comprehensive social media fundraising strategy is an essential first step in being successful on social media. The process of defining your goals and priorities will focus and unite communications and fundraising staff and help motivate executive staff to make a...

11 Must-Know Stats About How NGOs Worldwide Use Internet Technology

January 27, 2016
A collaborative research project by the Public Interest Registry and Nonprofit Tech for Good, the 2016 Global NGO Online Technology Report is an inaugural effort to gain a better understanding of how non-governmental organizations (NGOs) worldwide use online technology to communicate with their supporters and donors. Based upon the survey results of 2,780 NGOs from Africa, Asia, Australia &...

8 Fundraising Tools to Watch in 2016

January 25, 2016
2016 is going to be a big year for mobile and digital wallet payments. Apple, Facebook, Twitter, Google, PayPal, and Amazon are scrambling to be your chosen first choice and while this is predominantly playing out in the consumer market, in 2016 we will finally start to see mobile and digital wallet payments impact online fundraising in the nonprofit sector. We’re...

2016 Cause Awareness & Giving Day Calendar

December 30, 2015
Updated: 2019 Cause Awareness & Giving Day Calendar Cause awareness and giving days can be very powerful for online fundraising. The real-time, in the moment nature of social media increases the likelihood that donors will be inspired to give to your nonprofit on cause awareness and giving days provided that your nonprofit knows how to promote them effectively. The first step...

4 Signs Your Nonprofit Should Quit a Social Network

December 28, 2015
Nonprofit Tech for Good began as a “Nonprofit Organizations” Myspace Page in 2005. In the 10 years since the “Nonprofit Organizations” brand has expanded to Twitter, Facebook, Instagram, Google+, LinkedIn, Pinterest, Tumblr, Storify, Flipboard, Periscope, and most recently Snapchat. Nonprofit Tech for Good is a one-person operation and one person can only do so much. After a decade of embracing new...

How to Create a Custom Snapcode for Your Nonprofit

November 28, 2015
Snapchat is a mobile app where users share snaps with one another, but unlike other visual social networks, the snaps disappear once they are viewed. Launched in 2011, many nonprofits have been hesitant to experiment with a mobile social network where content disappears and where no traditional “Follow” functionality exists. But with 100 million daily active users and the launch of Stories (a collection...

How to Report Live from Nonprofit Events Using Periscope

November 13, 2015
Nonprofit Tech for Good experimented with Periscope for live streaming for the first time during the 2015 Independent Sector Conference. Like all new tools there is a learning curve, but for nonprofit social media managers that spend a good portion of the their time on social and mobile media, Periscope is intuitive, easy to use, and a welcome break from...

A Fundraising Success Checklist for Nonprofits

October 21, 2015
Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices that includes a companion “Mobile and Social Fundraising Success Checklist” at the end of the book. For those who have purchased the ebook of Mobile for Good, it is impossible to use the checklist since ebooks are static in their...