By Jean O’Brien, founder of Digital Charity Lab, a social enterprise that builds digital skills in non-profits and shares free learning resources. She also works part-time as Head of Digital for Barnardos Ireland and does freelance consulting. 1) You can get $10k per month in free advertising from Google Google Ad Grants is an in-kind programme that gives non-profits free access...
Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively. The first step is to decide which days to build a campaign upon and add them to your 2019 editorial...
Join us for a tweet chat on January 16 at 12pm EST to discuss nonprofit tech trends in the new year! Nonprofit Tech for Good will be co-hosting a tweet chat with Wired Impact to lead a discussion on nonprofit tech trends, such as website design, social media fundraising, email marketing, privacy, and web accessibility. How to Participate At...
An Interview with Ruy Fortini, Founder and CEO of Doare and official partner of the 2018 Global Trends in Giving Report. According to the Institute of Applied Economic Research, there are 820,000 existing NGOs, also know as ONGs (organizaciónes no gubernamentales), in Brazil. 1) The Global Trends in Giving Report is meant to help the nonprofit sector better understand individual giving...
6,057 donors completed the 2018 Global Trends in Giving Survey and based on their responses, the donor community worldwide is made up of primarily women (65%) who have a liberal ideology (53%), characterize themselves as religious (72%), and give between ($101-$1,000 USD) annually (43%). These donors are most likely to support the causes of children and youth (15%), health...
Date: January 8, 2019 Time: 1pm EST Presented by: Heather Mansfield, Founder of Nonprofit Tech for Good Sponsored by: TBD Packed with practical, how-to advice and customized for small nonprofits on a limited budget, this free webinar will stress the importance of professional website design and strategic email marketing and fundraising. Topics discussed include: • Current trends in nonprofit website...
By Julia Campbell, a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. Year-end giving is a vital piece of the nonprofit fundraising puzzle, and the time when many organizations reap the harvest of...
By Katherine Turner, Digital Marketing Specialist at Cureo, a nonprofit collaboration software that helps nonprofits and communities work better, together. The success of a nonprofit is impacted by how well it can coordinate the work of a variety of teams that include staff and external stakeholders such as board members, volunteers, and community partners. Online collaboration tools can dramatically...
By Sajan Devshi from Learndojo, a nonprofit educational website that specializes in providing free A-level and GCSE resources to students, teachers, and parents. Push notifications were first introduced by Apple in 2009, yet most nonprofits are still not utilizing push notifications as part of their online marketing and fundraising strategy. So, let’s explore the concept and look at how your...
7,106 people worldwide participated in the survey for the 2018 Global Trends in Giving Report. Of those, 1,049 responded that they had not given to charity within the last 12 months. Here are six reasons why: 1) 43% responded that they do not give to charity because they do not have the financial resources. 2) 20% volunteer in lieu of making...
By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. Often, nonprofits are spending time focused on cultivating Millennial support due to the immense impact this powerful generation has on the world. However, what they may be missing is the larger, and...
As production begins on the fourth edition of the Global NGO Technology Report, Nonprofit Tech for Good is thrilled to announce that a new sponsor has been secured. In early August 2018, Nonprofit Tech for Good published an open call for sponsors and after six weeks of interviews, Funraise (located in Long Beach, CA) has been selected as the...
By Emily Rose Patz, Senior Copywriter at DonorPerfect and lead author of #GivingTuesday Ideas for 2018, a new guide designed to equip and empower nonprofit professionals to achieve their #GivingTuesday goals. #GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to...