Five Essential Apps for Your Nonprofit’s Facebook Page

October 14, 2009
There are thousands of Apps in the Facebook App Directory that Nonprofit Admins could experiment with on your organization’s Facebook Page, but below I have highlighted my five favorite Apps to get you started: 1. The Static FBML App The Static FMBL App is the most important

Three Strategies for Using the “Favorite” Function on Twitter

October 9, 2009
This morning I randomly selected 10 nonprofits on Twitter and viewed their “Favorites”. Eight of those had never Favorited a Tweet, and the other two had Favorited a couple of Tweets, but more than three months ago. At @NonprofitOrgs, I started using “Favorites” regularly a few months

Social Media is Going Mobile, and So Should Your Nonprofit

October 5, 2009
As the Web goes mobile, so does social media… and so should your nonprofit. If there is one thing I have learned over ten years of using the Internet for fundraising and social change, those nonprofits that can embrace change quickly, empower their visionaries, and adopt new

HOW TO: Create Videos for Your Nonprofit Without a Video Camera, a Budget of $0, and Little-to-No Tech Skills

October 1, 2009
Animoto is a service that allows you to create videos about your nonprofit using a selection of your organization’s best photos. Within a few minutes and a couple of clicks, your nonprofit could have a new promotional video that you can use on your Web site, your

Three Simple But Powerful Ways Nonprofits Can Use LinkedIn

September 25, 2009
With over 45 million active users worldwide, LinkedIn is a social networking site that is becoming much more than just a place to have a Web 2.0 resume. Recently they have added many new tools and will likely be adding more in the coming year. Here are

Top 10 Change.org Best Practices for Nonprofit Admins

September 21, 2009
Please Note: All nonprofits in the United States that have an entry in GuideStar.org are also on Change.org. You can access your nonprofit’s profile and the Change.org tool set by signing up for a Nonprofit Admin account. Now on to the best practices: 1. Brand your organization’s

Five Things Your Nonprofit Needs to Know About Web 2.0 Donors

September 17, 2009
Over the last few years we’ve heard a lot of discussion about nonprofits and their use “Web 2.0” and social media. Much of the focus has been on the fundraising tools themselves [namely “Apps” and “widgets”]… What are they? How do they work? Do they work? But