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10 Blog Content Ideas for Nonprofit Organizations

July 20, 2010
There are now over 143 million blogs on the Internet and when I launched Nonprofit Tech 2.0 in September of 2009, I had very low expectations. I wasn’t convinced at all that the world needed another blogger. But within a few months it was clear that blogging was the missing piece in my online communications strategy. 80% of my ROI (Return...

Five Reasons Why Nonprofit Communicators Need Smartphones

July 13, 2010
One in five Americans now access the Mobile Web daily. Smartphones are transforming the Internet and how individuals access the Web. This means nonprofits and their web communication strategies need to transform as well. Desktop and laptop computers have become essential tools for nonprofit communicators over the last decade, and now we are entering the era of smartphones –...

10 Types of Nonprofits That Absolutely Must Add Themselves to Foursquare

June 28, 2010
6/20 Update: Foursquare surpasses 10,000,000 users. Original Post from 6/28/10: Foursquare now has 1.6 million users. That may not seem like very many compared to Facebook’s 465 million users, but Foursquare is only one year-old and growing quickly. Part social networking site, part smartphone App, Foursquare is a tool meant to be primary used on the go on your smartphone....

Three Things That Happen When Facebook Pages Reach 10,000 Fans

June 22, 2010
Last week the Nonprofit Organizations Facebook Page reached the 10,000 fans milestone. It took 2.5 years. In 2008, many of the friends of the Nonprofit Organizations MySpace migrated over to Facebook, then in 2009 and 2010 a good number of the new fans came from @NonprofitOrgs on Twitter. One website may lose its popularity for the next, but I...

Will Facebook Authenticate “Nonprofit Organizations” or Shut It Down?

June 17, 2010
6/22/10 Update :: Good news! Facebook authenticated the Nonprofit Organizations Page on Friday, June 18. It only took one day: 6/17/10: As soon as Facebook launched Community Pages, I knew this day coming. My gut told me the prompt for authentification would arrive at 10,000 fans, and indeed on June 14, 2010 when the Nonprofit Organizations Facebook Page hit...

10 Twitter Apps for Nonprofits

June 14, 2010
An online database of Twitter Apps called oneforty currently lists almost 2,900 third-party Twitter Apps. While some nonprofits have been early adopters of Twitter Apps, the vast majority are not. They may not even know the tools exist. Once you start browsing around and experimenting, you’ll quickly come to realize that there are a phenominal number of free Twitter...

Facebook Page Admins Can Now Remove Other Admins (Including the Original Page Creator)

June 11, 2010
A really simple, but crucial upgrade… but also potentially problematic. Facebook Page Admins can now remove other Admins – including the Page’s original creator. Nonprofits (and businesses) have been requesting this functionality for years. It is often the case that the original Page creator is a long-gone volunteer, intern or staff member, yet they continue to have access and...

HOW TO: Update Your Nonprofit’s Wikipedia Page (and Why You Should)

June 7, 2010
Now that most nonprofits have a Community Page on Facebook in addition to their Official Page, it is crucial that nonprofits create a Wikipedia account to edit, maintain, and “Watch” their organization’s Wikipedia Page. Why? Because Facebook Community Pages have Wikipedia Tabs that pull in your organization’s information directly from Wikipedia. For example, I used to work for a nonprofit...

HOW TO: Use Flickr to Distribute and Archive Press Releases

June 3, 2010
Full disclosure. I have no idea if using Flickr to distribute and archive photo and press releases will appeal to the media and/or blogosphere, but I got the idea from what I think is the best nonprofit photostream on  Flickr: The UN Refugee Agency. The UNHCR does attach press releases to a good number of the photos they upload...

Why Nonprofits Should Sync Their Twitter and MySpace Accounts

May 26, 2010
Thousands of nonprofits haven’t logged into their MySpace profiles in months, or even a year or more. The majority have moved on to Facebook and Twitter. That said, MySpace is not dead. Traffic has definitely sloooowed, but the site still has 57 million monthly visitors in the United States (as of December 2009). They just don’t tend to be...

Which Company is the Most Socially Responsible and Generous to Nonprofits: Facebook? Twitter? YouTube? LinkedIn? MySpace? Flickr? Google?

May 24, 2010
Nonprofits and their adoption of social media has created an interesting, albeit interdependent relationship with large companies like Google, Facebook, MySpace, Twitter, YouTube, and Flickr. Nonprofits use the sites to build their online brand and supporter base, and the companies in turn then benefit from having tens of thousands respectable, well-known nonprofits promoting their sites and tools to millions...

Odds Are, Your Nonprofit Has a Facebook Community Page :: Find It, Claim It, and Link It to Your Official Page

May 12, 2010
8/7/11 Update: You can no longer link community pages to your official page. Instead, you can now merge them. Over the last month Facebook has created millions of Community Pages. As I understand it, Community Pages are created based on what Facebook users have mentioned on their personal Facebook profiles. For example, someone mentioned the Scleroderma Research Foundation on...