e-Newsletters Archive

3 Mobile Compatible Nonprofit e-Newsletters to Subscribe To and Learn From

With 51% of email now being opened on a tablet or smartphone, nonprofits would be wise to redesign their e-newsletter as soon as possible. Long-standing e-newsletter design best practices such as a two or three-column-fixed layout, 12 point font size, and text-based links only are officially 51%

Three Nonprofit e-Newsletters to Subscribe To and Learn From

My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. And even though a recent report pointed

Four Creative (and Smart) Uses of Social Media Icons in Nonprofit e-Newsletters

Email is still queen. No doubt about it. The vast majority of online donations come from a click in an e-newsletter, as do most new Facebook Fans, Twitter Followers, and text alert subscribers. It’s even the number one activity on the Mobile Web. E-newsletters will likely be

Five Ways Nonprofits Can Use Social Media to Build Their e-Newsletter List

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. Any day of the week and without hesitation. And though some reports claim that