Text-to-Give Archive

11 Group Text Messaging Best Practices for Nonprofits

Contrary to its title, the last four chapters of Social Media for Social Good: A How-To Guide for Nonprofits are dedicated to mobile technology and mobile fundraising. I am firm believer that social media will be the foundation of the Mobile Web and the book was written to help

Five Ways to Promote Your Text-to-Give Campaigns on Social Media

Many nonprofits are experimenting with text-to-give fundraising, but thus far results have been mixed. Nonprofits that have the resources or connections to tap into media, celebrity or large e-mail lists have done well, but many others are simply breaking even (or not). One reason may be that