Fundraising Archive

11 Holiday Gift Programs That Benefit Nonprofits and Make the World A Better Place :: 2011 Edition

November 17, 2011
Many of us will purchase hundreds of dollars in holiday gifts over the next six weeks, and with some conscious consumerism those dollars could also help some of your favorite nonprofits continue their work in 2012. Now in it’s third year (View the 2009 Edition and 2010 Edition), the...

Three Ways Mobile Wallets Could Transform Fundraising

November 14, 2011
Mobile Wallets are going to dramatically transform how consumers purchase goods and services. Many predict the end of cash and physical credit cards for both point-of-sale and online transactions within the next five years. Not one to shy or fear new technology, I’ll be one of the...

Nine Holiday Card Programs That Benefit Nonprofits

October 30, 2011
This holiday season your friends, family, clients, work colleagues, and major donors will likely be deluged with hundreds of tweets, status updates, and emails wishing them “Happy Holidays!” That’s the Web we all now live and work by, but this year a good old-fashioned holiday greeting with...

Four Must-Haves for Your “Thank You for Your Donation!” Landing Page

September 20, 2011
For all the buzz about new media in the nonprofit sector, it is somewhat surprising how few nonprofits have integrated their new media campaigns into one of the most important pages on their website – the “Thank You for Your Donation!” landing page. That is, the page...

Don’t Think Social Media Results in Online Donations? Think Again!

June 29, 2011
Source: Social Good: Charity and Technology in the Online Universe Written for the March  2011 issue of Fundraising Success Magazine, where I am writing a quarterly column throughout 2011. *   *   *   *   *   *   *   *   *   *   * In the summer of 2000, I launched...

Six Online Fundraising Tools You May Have Never Heard Of

May 24, 2011
You got to give it to the social good entrepreneurs. Seemingly every week a new fundraising or cause awareness tool hits the Web for nonprofits to experiment with, and though donation processing fees must be applied or ads sold for these social enterprises to be sustainable, it’s...

Five Ways Nonprofits Can Use Social Media to Build Their e-Newsletter List

February 14, 2011
People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. Any day of the week and without hesitation. And though some reports claim that...