Nonprofit Tech for Good
A Fundraising & Social Media Blog for Nonprofits
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10 Must-Have Skills for Nonprofit New Media Managers
July 14, 2014
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. In 2013 the number of nonprofits that hired part-time or full-time new media managers increased fourfold. As nonprofits have gotten better at implementing multichannel communications and fundraising campaigns and improving their tracking and reporting
12 Google+ Best Practices for Nonprofits
June 29, 2014
Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. That said, Google+ is low on the priority lists of most
HOW TO: Reserve a Custom URL for Your Nonprofit’s Google+ Page
November 2, 2013
Last year Google+ began enabling page admins to reserve custom URLs for their Google+ Pages, but the service was offered to a relatively small number of verified pages of well-known brands and celebrities. However, last week Google+ began rolling out the ability to reserve a custom URL,
HOW TO: Merge Your Nonprofit’s YouTube Channel and Google+ Page
May 5, 2013
Google’s strategy of making Google+ the thread that links all Google Products together is working. Google+ can now lay claim to 359 million active monthly users and the title of being the world’s second largest social network. If your nonprofit uses Gmail, Search, YouTube, Maps, etc., then you
Google Search Results Now Prominently Feature Nonprofit Google+ Pages
April 29, 2013
And yet another reason why your nonprofit can not ignore Google+… the Google Knowledge Graph which now prominently features information about nonprofit organizations on the right-hand side of Google Search results. Data is pulled from multiple sources including Wikipedia, GuideStar and of course Google+ Pages. As a result, nonprofits
Six Simple Ways Nonprofits Can Increase Their Exposure on Social Media
November 19, 2012
Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. That’s what social
11 Types of Photos Nonprofits Should Post on Social Media
June 25, 2012
My Return on Investment (ROI) from using Pinterest to promote Nonprofit Organizations is somewhere between minimal and better-than-expected, but using the site on a regular basis has fundamentally changed how I think about social media and the people who use it. In the same way that Twitter