Guest Post Archive

6 Reasons SEO Is Important to Nonprofits and Why

April 12, 2019
By Maryanne Dersch, a speaker, coach, and creator of the Superstar Fundraising Academy. She is also the author of Courageous Communication: How Codependence Is Making Your Nonprofit Brand Boring and What to Do About It. Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search...

How to Run Facebook Fundraising Ads: 5 Simple Steps

February 14, 2019
Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. His work is focused on nonprofits, advocacy, and public affairs. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of...

5 Ways to Protect Your Nonprofit’s Data

February 1, 2019
By Ryan Polk, a Policy Advisor at the Internet Society, where he is primarily focused on issues related to Internet trust. Odds are your nonprofit has amassed valuable data as a result of regular day-to-day activities like processing online donations; managing virtual staff or volunteers; or capturing details...

How Nonprofits Can Raise Money Using YouTube

January 5, 2019
By Julia Campbell, a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. Also, on October 8 in partnership with Nonprofit Tech for Good, Julia...

12 Things Non-Profits Need to Know About Google Ad Grants

December 6, 2018
By Jean O’Brien, founder of Digital Charity Lab, a social enterprise that builds digital skills in non-profits and shares free learning resources. She also works part-time as Head of Digital for Barnardos Ireland and does freelance consulting.  1) You can get $10k per month in free advertising from Google...

5 Ways to Use Social Media to Raise More Money at Year-end

October 31, 2018
By Julia Campbell, a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. Year-end giving is a vital piece of the nonprofit...

How Your Nonprofit Can Tap Into the Power of App and Web-based Push Notifications

October 19, 2018
By Sajan Devshi from Learndojo, a nonprofit educational website that specializes in providing free A-level and GCSE resources to students, teachers, and parents. Push notifications were first introduced by Apple in 2009, yet most nonprofits are still not utilizing push notifications as part of their online marketing and...