Twitter Archive

Four Reasons Why Nonprofits Should Follow More on Twitter

October 10, 2011
How nonprofits choose to follow on Twitter varies widely. Some nonprofits only follow a small of amount of Twitterers, others follow hundreds or thousands, and a few follow more (sometimes a lot more) than they are being followed themselves. However, from browsing more than 80,000 nonprofits on

HOW TO: Tweet for an International Audience

July 4, 2011
At about the time I quit working for the day (6pm in Missouri, USA), nonprofits in New Zealand, Australia, and Asia are coming online for another work day. Then, over the next 12 hours, on comes nonprofits in India, the Middle East, Africa, and Europe. It’s amazing

Five Nonprofits That Have Found Their Twitter Voice

May 9, 2011
Finding your Twitter voice is an accomplishment only earned through a process of trial and error and conscious experimentation. Even the best social media managers often go through an initial period of puzzlement and frustration as they try to figure out how Twitter works and what to

HOW TO: Launch a Mobile Photo-Sharing Campaign for Your Nonprofit

May 5, 2011
Nonprofits pioneered social media. They were on Myspace and organizing via Facebook Groups years before corporate brands, higher education, and broadcast and print media. That said, I am  starting to worry a little bit that nonprofits are falling behind on mobile communications and missing out on some exceptional opportunities

50,000 Nonprofits on Twitter!

April 21, 2011
It took 2 years, 10 months, and 50,000 clicks of a mouse, but yesterday @NonprofitOrgs followed its 50,000th nonprofit on Twitter! I start each morning browsing those that followed @NonprofitOrgs the day and night before, and follow those that are nonprofits and nonprofit staff in return. There

Is it better to Retweet old-school style, or use Twitter’s Retweet function?

October 31, 2010
Whether it is better and more productive to Retweet old-school style or with just one-click using Twitter’s Retweet function is a question I have been asking myself for months now, and the truth is I just don’t know the answer yet. Both methods have their pros and

10 Twitter Apps for Nonprofits

June 14, 2010
An online database of Twitter Apps called oneforty currently lists almost 2,900 third-party Twitter Apps. While some nonprofits have been early adopters of Twitter Apps, the vast majority are not. They may not even know the tools exist. Once you start browsing around and experimenting, you’ll quickly