Nonprofit Tech for Good offers content partnerships to service providers that specialize in the nonprofit sector. Content partners sign on to provide a combination of sponsored posts and content resources to the Nonprofit Tech for Good community at a discount rate.
Cost
Option #1:
1 Sponsored Post + 2 Content Resources over two months
$1,800 [$225 spent on social ads]
- Priced at $600 per sponsored post and content resource
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for the sponsored post
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for each content resource
- Optional sponsored webinar add-on for $3,000
Option #2:
1 Sponsored Post + 3 Content Resources over three months
$2,400 [$300 spent on social ads]
- Priced at $600 per sponsored post and content resource
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for the sponsored post
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for each content resource
- Optional sponsored webinar add-on for $3,000
Option #3:
2 Sponsored Posts + 4 Content Resources over four months
$3,450 [$450 spent on social ads]
- Priced at $575 per sponsored post and content resource
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for the sponsored post
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for each content resource
- Optional sponsored webinar add-on for $2,750
Option #4:
2 Sponsored Posts + 6 Content Resources over 6 months
$4,600 [$600 spent on social ads]
- Priced at $575 per sponsored post and content resource
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for the sponsored post
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for each content resource
- Optional sponsored webinar add-on for $2,750
Option #5:
3 Sponsored Posts + 12 Content Resources over 12 months
$8,250 [$1,125 spent on social ads]
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- Priced at $550 per sponsored post and content resource
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for the sponsored post
- Includes a $25 Facebook, $25 Twitter, and $25 LinkedIn ad spend for each content resource
- Optional sponsored webinar add-on for $2,500
Benefits
In addition to building your brand recognition within the Nonprofit Tech for Good Community, sponsored posts receive 3,000-10,000 visits over 12 months with click-throughs to your website ranging from 3-10%. Promoted content resources receive between 400-1,000 clicks over a 4-6 week promotion period. Content partnerships are unique sponsorship opportunity and in most cases, more cost-effective than social advertising.
Where Your Sponsored Posts are Promoted
- Our Weekly Newsletter: Your post is featured in our e-newsletter for 4-6 weeks (depending upon our content schedule)
- Twitter: Your post is tweeted/retweeted from our Twitter account 8-12 times (depending upon its popularity)
- Facebook: Your post is shared once on our Facebook Page and once to our Facebook Group.
- LinkedIn: Your post is shared once on our LinkedIn Page and once from Heather Mansfield’s personal LinkedIn Profile. Your post is also shared to our LinkedIn Groups (when relevant): Social Media for Nonprofit Organizations, Online Fundraising for Nonprofit Organizations, Emerging Trends for Nonprofit Organizations.
- Pinterest: Your post is pinned once to our Pinterest Account.
Where Your Content Resources are Promoted
- Our Weekly Newsletter: Your resource is featured once in our e-newsletter.
- Twitter: Your resource is tweeted/retweeted from our Twitter account 8-12 times (depending upon its popularity).
- Facebook: Your resource is shared once on our Facebook Page and once to our Facebook Group.
- LinkedIn: Your resource is shared once on our LinkedIn Page and once from Heather Mansfield’s personal LinkedIn Profile. Your resource is also shared to our LinkedIn Groups (when relevant): Social Media for Nonprofit Organizations, Online Fundraising for Nonprofit Organizations, Emerging Trends for Nonprofit Organizations.
Content partners that spend $3,000 or more annually are also listed as a sponsor on the right bar of Nonprofit Tech for Good and on our Thank You to Our Sponsors! page.
To inquire about becoming a Nonprofit Tech for Good content partner, please contact Heather Mansfield.