At first glance, using PayPal Giving Fund seems like an obvious choice for nonprofits. It’s free, simple, and trusted worldwide. But what many nonprofits don’t realize is that relying too heavily on PayPal Giving Fund can come with hidden risks that might actually hold your fundraising efforts back.
If nonprofits or community organizations want to grow their volunteer base, they must actively market their opportunities in smart, effective ways that inspire action. This post features five proven strategies to help nonprofits market volunteer opportunities and recruit passionate individuals dedicated to driving their missions forward.
The average growth rate for new social media followers ranges from .64% to 3% per month, depending upon the platform. In other words, the era of organic growth on social media is over. To grow your nonprofit’s following on social media, you need to make a concerted effort to let your supporters and donors know how to find your...
The era of embracing AI for self-preservation has arrived, and for nonprofit marketers and fundraisers, the sooner you commit to understanding and using AI in your work, the less likely you will be replaced by it.
50+ online fundraising statistics about online fundraising strategy, online giving, monthly giving, website and email fundraising, and social media fundraising that can guide your nonprofit in creating and maintaining a successful online fundraising strategy.
For those nonprofit professionals looking to expand their knowledge of using AI for marketing and fundraising, this list of 33 AI tools is a good place to start. Experiment with 5 to 10 of the tools and you'll gain a good understanding of the current capabilities of AI, particularly generative AI.
Online giving accounts for 13.4% of small nonprofits' total revenue, 8.3% for medium nonprofits, and 4.1% for large nonprofits and those numbers will continue to rise in coming years. To maximize your nonprofit's online fundraising success, study and implement these 10 donation page best practices.
Even the most well-intentioned nonprofit teams can fall into common pitfalls that undermine their efforts and drain valuable resources. Understanding these ten fundraising mistakes helps organizations build stronger connections with supporters while maximizing their impact.
The 2025 Certificate in Artificial Intelligence (AI) for Marketing & Fundraising program provides an honest, practical approach to using AI for nonprofit marketing and fundraising—and illuminates why AI literacy is a must-have skill for 2025 and onward.
Use these email marketing statistics to guide your nonprofit in creating and maintaining an email marketing strategy that maximizes the reader experience and fundraising success.
Bloomerang interviewed over 1,000 donors of all ages asked them to tell us how they discover nonprofits to support, how they stay connected to those nonprofits, their fundraising event habits, donor retention preferences, and more!
Sponsorships are the financial backbone of charity golf tournaments. Whether you’re planning your nonprofit’s first golf fundraiser or need to find new ways to entice sponsors for a longstanding tournament, leveraging digital tools can transform your sponsor offerings from standard to standout.
According to the most recent Online Donor Feedback Survey, 33% of online donors say that email is the tool that most inspires them to give while 29% say social media, 17% website, and 9% print, and as a result, nonprofits raise an average $1.11 per email contact per email fundraising appeal. Despite the popular myth which asserts that email is dying, the...