Guest Post Archive

3 Effective Tools for (Re)Branding Your Nonprofit

May 4, 2022
Have you noticed, in the last year or so, how many nonprofits have rebranded? The pandemic has caused many mission-driven organizations to re-evaluate their mission, reconsider their strategic plan to accomplish it, and then engage donors and advocates from this new position. No doubt, change is always...

100+ Fundraising Tasks for Your Nonprofit’s Board

April 3, 2022
Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can...

5 Steps to Prepare for a Successful Nonprofit Website Redesign

December 13, 2021
You’ve been put in charge of leading the revamp of your organization’s website. A website build or redesign has technical but also design and execution aspects. You’ll need to understand both elements and how they work together, for a successful end product. Additionally, you might face the...

How Nonprofits Can Effectively Promote their Online Shop on Instagram and Facebook

November 22, 2021
The holiday shopping season is upon us. In the frenzy of exciting discounts and hot new product trends, it can be a challenge for nonprofits with online shops to compete with big brands and e-commerce giants that have significantly larger marketing and advertising budgets. Yet, it is...

What are Key Messages and How Can Nonprofits Use Them Effectively?

November 7, 2021
If your organization is like most nonprofits, you are continually reaching out to stakeholders to: Educate Change minds Move people to action Recruit for an event Ask for financial support This is why you need to define your organization’s key messages — a set of concise statements...

How a Community of Long-Term Monthly Donors Make a Long-Term Difference

August 21, 2021
As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. And, while the terms may describe a...

3 Smart Branding Strategies for Nonprofits

April 26, 2021
By Beth Singer, Principal at Beth Singer Design, LLC – a design and communications firm specializing in nonprofit organizations to help them fundraise, educate, and promote membership and events through design solutions. As passionate as we all are about our causes and their corresponding missions, from the...