AI is not going to replace digital marketers and fundraisers, but when used effectively, AI can help you become a more efficient and successful digital marketer and fundraiser. This certificate program provides an honest, balanced approach to using AI for nonprofit marketing and fundraising—and illuminates why human creativity is more valuable than ever.
By crafting compelling stories, creating a sense of urgency, and making the donation process seamless, your nonprofit can inspire generosity and foster long-term support on social media. It’s not about having the largest following or the flashiest content—it’s about showing your audience why your cause matters and how they can make a tangible impact.
The Great Wealth Transfer is upon us—Baby Boomers have begun to bequeath the most wealth in world history—and one thing is sure: the methods used to reach the next generation of donors will be markedly different than what successfully reached their predecessors.
For nonprofit managers who oversee tedious administrative work and grant proposal grinds, AI is a godsend for reducing time suck. For example, OpenAI’s ChatGPT and Google’s Gemini have revealed the secret sauce behind what’s working for successful nonprofit giving marketing campaigns.
Email is a powerhouse for fundraising. Twenty-six percent of online donors say that email is the tool that most inspires them to give – outpacing social media, websites, and print materials. Email is also their preferred communication method to receive news updates, appeals, and thank you messages.
Discover how to inject creativity into your nonprofit's work using generative AI tools. This 20-minute webinar will showcase useful AI applications that can help your nonprofit easily create digital marketing and fundraising images and graphics to add a creative twist to your campaigns.
Inspiring younger generations to support your mission is similar to approaching your existing donors—you must meet them where they are. To help your nonprofit get started, we asked Gen Zers what made them get involved with a cause.
Bloomerang and Qgiv’s 2024 Generational Giving Report surveyed over 1,000 donors of all ages to learn how donor giving preferences are changing, what different generations are looking for before they donate, the communication channels preferred by each generation, and more.
Advances in text messaging platforms continue to emerge, presenting continued engagement opportunities. The integration of multimedia capabilities, such as video and photo sharing, and AI have personalized communication and helped nonprofits engage with donors and supporters more efficiently.
Staff turnover in the nonprofit sector is high, especially among fundraisers. Burnout is common, budgets are tight, and opportunities for career growth can be limited. If you are a nonprofit professional ready to move on from your current position, below are 14 of the top nonprofit job boards.
One of the few ways nonprofits can compete with the private sector for talent is by offering something that costs $0 to implement and may actually result in better recruiting and retention: a shorter workweek. By offering this perk, you are helping your workers with burnout while also reducing turnover and attracting new workers.
Nonprofit Tech for Good offers unique sponsorship opportunities for tech companies that serve the nonprofit sector and 2025 is now open for booking! Our options include promoted content resources, sponsored posts, and sponsored webinars.
The vast array of AI applications presents a paradox of choice: with so many options, where do we begin? This abundance can lead to decision paralysis, preventing nonprofit organizations from taking that crucial first step. However, there's a powerful phrase that can help overcome this hurdle and set you on the path to AI integration.