According to the Giving USA 2022 Report, giving by foundations to nonprofit organizations grew by 3.4% in 2021 to $90.88 billion. Foundation grants now represent 19% of total giving to nonprofits – the largest share on record. The websites listed below can help your nonprofit search and apply for grant funding. If you need training in grant writing, a...
At the end of each year, Nonprofit Tech for Good suggests which digital marketing and fundraising trends nonprofits should prioritize in the following year . In 2023, traditional digital marketing and fundraising strategies, such as email marketing and monthly giving programs will continue to perform well, but new social media platforms and fundraising tools will likely become more widely...
Ask any nonprofit fundraiser if he or she wants to increase the results of their fundraising efforts and you’ll get a resounding “yes”! The next question, of course, is how? The answer is in understanding your goal and audience, and then matching your pitch to the prospect. In other words, you create donor journeys. If you’ve never done so,...
If your nonprofit is thinking about planning a golf fundraiser in 2023—whether it’s a brand new event or an established tournament—there are a few simple steps to take right now to make sure your outing is set up for success. 1. Start With Technology The right technology tools are key to easy planning and successful execution of a golf...
Provided you set aside the time to explore and experiment, your nonprofit can use the free or low-cost tools and resources listed below to significantly improve your digital marketing and fundraising campaigns. Websites & Email 1. Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is...
You’ve probably heard how important individual donors are to the sustainability of your nonprofit organization. For an early-stage organization, though, knowing how to get started can feel like an overwhelming task. In this free webinar, you’ll better understand why individual donors are important to your mission, where to find prospects, how to get your first donations, and what to...
Volunteers are a lifeline for many nonprofits. More than 10.4 million volunteers are currently needed to support nonprofits (VolunteerMatch). And the current estimated national value of each volunteer hour is $29.95 (Independent Sector). Let’s do the math and make a conservative estimate. If every needed volunteer contributed just one hour each week, that time could be valued at about...
Last year, 35 million people and 80 countries participated in Giving Tuesday, and these numbers are steadily increasing each year. When the big day is over, more than one-third of annual giving happens in December alone. This presents an amazing opportunity for any size nonprofit to enter the New Year with new relationships, new insight into their retention strategies,...
Startup nonprofits, nonprofit newbies, umbrella organizations, community foundations, mentors… there are a lot of ways people may think about or refer to fiscal sponsorships, even if they’re unfamiliar with the term “fiscal sponsorship.” Fiscal sponsorship started in 1959, although it gained in prominence starting in 1993 when Greg Colvin published the first edition, Fiscal Sponsorship: Six Ways to Do...
101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a Certificate of in Digital Marketing & Fundraising from Nonprofit Tech for Good. The required three webinars are: Website & Email Best Practices for Nonprofits...