Google Ad Grants is a philanthropic initiative by Google that provides nonprofit organizations with free advertising credits of up to $10,000 per month on the Google Ads platform. The program allows nonprofits to display their ads on Google Search results pages, potentially reaching millions of people interested in their causes.
Fundraising on social media is not easy. This two-hour webinar will provide an honest analysis of what is working in social media fundraising – and what’s not – and provide current best practices to help your nonprofit’s fundraising campaigns stand out on social media.
Mark your 2024 calendars! Cause awareness and giving days are powerful themes upon which to launch digital marketing and nonprofit fundraising campaigns. Our 2024 calendar starts with Martin Luther King, Jr. Day of Service on January 15 and ends with International Migrants Day on December 19.
The nonprofit sector is uniquely positioned to benefit from the opportunities offered by Artificial Intelligence (AI). The successful implementation of AI-powered solutions in nonprofits has shown significant potential to enhance organisational efficiency.
An overfocus on what's new and next can sometimes be at the expense of utilizing digital marketing and fundraising trends that are easier to implement and have a more immediate return on investment – especially for small nonprofits. In 2024, what's old is new again!
The top 10 posts on Nonprofit Tech for Good in 2023 reflect the trends that nonprofits were most interested in this past year. Social media still dominates the list as it has every year for the last decade. AI made a strong showing in 2023, and email marketing best practices are still in high demand.
With a focus on LinkedIn, Facebook, Instagram, and Threads for nonprofits, attendees of this two-hour webinar will learn how to integrate content marketing into their social media strategy and current best practices to increase engagement on social media.
This post 10 website maintenance tips that your nonprofit can do yourself to ensure that your website is healthy and running at its best – without needing to break the bank!
With an honest examination of the benefits and drawbacks of using Facebook, LinkedIn, Instagram, and Threads for your nonprofit, attendees will learn current best practices and gain a clear understanding of which social media platforms should be prioritized in 2024.
December is an important month for nonprofit fundraisers! A lot of time, effort, and preparation goes into ensuring end-of-year campaigns are successful and being up to date on fundraising trends for the year ahead is important so you can diversify and maximize your fundraising success.
The 2024 Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for your nonprofit. Participants will learn how to create a social media strategy, how to craft a content marketing plan, and current best practices for using social media for community engagement and fundraising.
Online silent auctions help non-profits raise funds effectively without having to organize a full-scale in-person event. However, one crucial factor that can make or break your silent auction’s success is the prizes you offer. Selecting compelling items that appeal to your audience can significantly impact your fundraising results.
A recent study shows donors feel 71% more engaged with nonprofits when they receive personalized communications from the nonprofits they support. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing.