Your nonprofit's Google Ad campaigns are up and running and now it’s time to assess whether your campaigns are performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance.
From basic email invitations to examining your data for insights, the donor and event attendees data your nonprofit collects helps provide a roadmap guiding your organization to more meaningful connections with those who care about and engage with your cause.
In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. To fortify fundraising and impact strategies, embracing emerging technologies is paramount. Among the innovative tools that have garnered attention is ChatGPT.
Board members, by and large, report that they want to meaningfully help the organization they service. This free webinar will explore strategies to engage Board members based on their unique skill sets, personalities, and networks.
A golf tournament is the chance to raise mission-critical dollars, engage supporters, build relationships, and ultimately, do more good. And while planning a tournament isn’t a small undertaking, the good news is that the right technology can make it easier, more efficient, and more lucrative to organize a successful golf fundraiser.
As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Fortunately, accepting donations online is easier than ever. This blog post explores why online giving options are important and shows you how to accept donations on your website with 7 easy steps.
The era of organic growth on social media is over. To grow your nonprofit’s following on social media, you need to make a concerted effort to let your supporters and donors know how to find your nonprofit on social media.
The next series of webinars required to a earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for Good starts January 24, 2024, but if you would like to earn the certificate now — you can request the notes and recordings from the last series presented in June-August 2023.
Nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.
When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. Older donors are going to give the most money, but younger generations younger generations are more likely to volunteer and serve on an organization's board of directors.
In the digital age, where information travels rapidly and online interactions shape public perception, nonprofits that prioritize their online presence build trust, attract support, and foster long-term engagement. Powerful storytelling is the key to engaging donors, volunteers, and partners.
Blogging allows your nonprofit to have a consistent stream of new content to use in your e-newsletter and share on social media which, in turn, increases traffic to your website and awareness of your nonprofit’s brand. Blogging is also one of the best ways to improve SEO.
Google Search Ads can be a very effective tool for increasing awareness of your nonprofit, attracting volunteers and event attendees, and achieving your fundraising goals—provided you have the skills and budget necessary to implement effective Google Ads campaigns. In this free webinar, you'll learn how to implement a Google Ads strategy at your nonprofit.