Nonprofit Tech for Good

Controversial opinion: In many ways, sweepstakes are easier than raffles.  Sweepstakes aren’t just the domain of big, nationwide brands that can conduct far-reaching promotional giveaways. They can also be used by nonprofits large, small, and in between. Especially those who are unable to host raffles due to...

This is the second webinar in a series of four that are part of a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits. Those who register for all four webinars will earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for...

Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines...

Nonprofits must invest their time and money into the event fundraising tools that are going to raise the most funds for their organization. This value-packed webinar will feature the six most effective fundraising tools when planning in-person, virtual, and hybrid events. Topics include: Six modern event fundraising...

Social media can be an effective communications tool for nonprofits, but only if nonprofits understand that creating engaging content is essential to acquiring new supporters and donors from social media. Customized for small nonprofits with limited time and financial resources, this 90-minute webinar demonstrates how to create...

Many nonprofits use an accounting approach called fund accounting. This method focuses on the use of resources more than profitability, with transparency and accountability at its core.  It provides the framework for organizations to tell their stories and remain accountable to their stakeholders.    Fund accounting also requires specific industry expertise, knowledge and...

The reports listed below offer much-needed data to help your nonprofit craft its 2022-23 digital marketing and fundraising strategy. If you would like to suggest a report be added to the list, please contact Heather Mansfield. Thank you! For Nonprofits in the United States: 1. Benchmarks Study...

Strategic branding is critical for your nonprofit to build trust among your supporters and get the word out about your services. When your brand is consistent and strong, you can increase your organization’s visibility in your community and move your audience to action. What Are Brand Guidelines?...

The effective accounting, donor management, and data analysis of donor activity has become essential as nonprofits have embraced online fundraising, virtual events, and fundraising on social media in recent years. As a result, more and more nonprofits are adopting CRM systems to streamline operations, improve efficiency, and...

How much time do you spend thinking about where your donors are coming from? Or how they’re landing on your donation page? If you answered something along the lines of ‘not much’, ‘do I need to?’, then you might want to keep reading. It is super important...