Open data is the idea that some data should be freely available to everyone to use and republish as they wish.
The 2021 Open Data Project Hub [español, français] is based on the survey responses from the 2021 Global NGO Technology Survey. The anonymized survey data is available in real-time by region and country and as a global average.
Browse the 2021 Global NGO Technology Data
[DATA] 11 Must-Know Stats About Nonprofit Websites
[DATA] 11 Must-Know Stats About How Nonprofits Use Email
[DATA] 11 Must-Know Stats About Online Fundraising
[DATA] The 10 Most Effective Digital Marketing & Fundraising Tools
[DATA] 9 Popular Digital Fundraising Tools and How They Performed in 2021
[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media
How to Use the Data
- NGOs, NPOs, and charities can use the data to help craft their digital marketing and fundraising strategies.
- Service providers to the NGO sector can analyze the data for emerging trends and use the data in their content marketing strategy (blog posts, reports, infographics, webinars, etc.).
- Media organizations can use the data in articles and research projects.
To source the data, please simply mention the “2021 Open Data Project” and link to: nptechforgood.com/open-data-project
To receive quarterly updates and analysis of the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.
Why the Open Data Project?
Most research about digital marketing and fundraising in the nonprofit sector is based on data from wealthy nations and thus often not applicable to charitable organizations worldwide. The Open Data Project was created to address that lack of diversity in data.
Formerly known as the Global NGO Technology Report, the report has been converted into an open data project because the report only featured a small portion of the data. In its new format, all data is provided publicly. Also, multilingual reports are very costly to produce in both time and financial resources. The Open Data Project is basic in design, but significantly more useful to the NGO sector.
Open Data Project Sponsors
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