Date: Wednesday, July 30, 2025
Time: 1 pm ET / 10 am PT (1 hour)
Cost: Free
Presented by: James Goalder, Partnerships Manager at Bloomerang
Have you ever wondered how your fundraising efforts relate to your constituents from different generations? Odds are your Gen Z and Baby Boomer donors are learning about and engaging with your nonprofit in very different ways. Your outreach should be optimized through a generational lens to ensure you’re reaching the right audience with the right message and inspiring generosity!
Last May, Bloomerang interviewed over 1,000 donors of all ages and asked them to tell us how they discover nonprofits to support, how they stay connected to those nonprofits, their fundraising event habits, donor retention preferences, and more!
Join this free 60-minute webinar to learn more about:
- How different generations prefer to get involved with your organization.
- Communication preferences and strategies for Generation Z through Baby Boomers.
- Tips on how to account for donor preferences in your follow-up and retention efforts.
Please Note: This webinar will be recorded. If you can not attend the webinar live, you will be sent a link to the recording within 24 hours after the webinar is over. Visit GoToWebinar’s Attendee System Check for information on how to join and attend this webinar.