Our Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for nonprofits. Participants will learn how to create and maintain a content strategy, current best practices for the top-performing social media sites, and how to be an early adopter of emerging social media trends.
Based on 101 Digital Marketing & Fundraising Best Practices for Nonprofits, the certificate program provides seven hours of training and costs $100.
The required four webinars are:
[$20] June 28: How to Create a Social Media Marketing Strategy
[$30] July 12: Facebook & Instagram Best Practices for Nonprofits
[$30] July 26: LinkedIn & Twitter Best Practices for Nonprofits
[$20] August 9: Emerging Social Media Trends for Nonprofits
To earn the certificate, you can attend the webinars live or view the recordings – or a combination of both. If you would like to earn the certificate now, you can purchase the notes and recordings from the last series presented in January and February 2023.
To earn and claim your certificate:
- View all four webinars (7 hours of training).
- Request your certificate via email from Heather Mansfield. Please include the key passphrases presented in each webinar and how you would like your name featured on the certificate.
- Your certificate will be emailed within 3-4 business days.