This week Twitter began its roll out of a new Twitter Profile design and at any moment your nonprofit’s Twitter Profile could have a completely different look and functionality. The new design is obviously more visual, but it also places more emphasis on the content that your followers have engaged with. If you aren’t getting engagement on Twitter (retweeted, replied to, mentioned, favorited, and listed), then your nonprofit must dramatically change its Twitter strategy. That said, before your nonprofit is given the new profile design, it’s highly recommended that you spend some time browsing the nonprofit profiles listed below and get your digital assets ready for relaunch.
1. Larger Header Image :: 1,500×500 Pixels :: @OxfamIreland
2. Larger Avatar :: 400×400 Pixels :: @UnicefNZ
3. A Pinned Tweet :: Feature an Important Tweet :: @IUPhilanthropy
4. Popular Tweets :: Highly Engaged Tweets are
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Mobile for Good: A How-To Fundraising Guide for Nonprofits
Based on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices. Written on the premise that all communications and fundraising are now mobile and social, Mobile for Good is a step-by-step how-to guide for writing, implementing, and maintaining a mobile and social fundraising strategy for your nonprofit.