[Recordings] Earn a Certificate in AI for Marketing & Fundraising

The 2026 Certificate in Artificial Intelligence (AI) for Marketing & Fundraising program provides an honest, practical approach to using AI for nonprofit marketing and fundraising and illuminates why AI literacy is a must-have skill for 2026 and onward.

Customized for nonprofit professionals, this webinar series will expand your skill set, advance your career, and help transition your nonprofit into the age of AI. To earn the certificate, the following three webinar recordings are required:

1) An Introduction to Artificial Intelligence (AI) for Marketing & Fundraising
Recorded January 28, 2026 • 1.5 hours

  • An introduction to AI and how nonprofits are using it for marketing and fundraising
  • An exploration of ten foundational concepts and terms
  • Five pros and five cons of using AI for marketing and fundraising
  • How to create an AI policy for your nonprofit

2) How to Use Artificial Intelligence (AI) for Content Marketing
Recorded February 4, 2026 • 2 hours

  • An introduction to prompt engineering
  • How to use generative AI for research
  • How to use AI to improve website and email marketing, social media, and SEO/GEO
  • How to use AI to assist with image and video content creation
  • An exploration of the top five AI content marketing tools for nonprofits

3) How to Use Artificial Intelligence (AI) for Fundraising
Recorded February 11, 2026 • 1.5 hours

  • How predictive AI can increase conversion rates for first-time online donors
  • The power of AI to improve donor retention and grow monthly giving
  • How to use AI to expand mid-level and major donor programs
  • An introduction to using agentic AI for automating fundraising workflows
  • An exploration of the top five AI fundraising tools for nonprofits

Buy Recordings

The webinars were presented by Heather Mansfield of Nonprofit Tech for Good and the total cost for the recorded certificate program is $189 USD. There are no refunds.

If you prefer to attend the webinars live, the next Certificate in Artificial Intelligence (AI) for Marketing & Fundraising program starts October 21, 2026. 

To earn and claim your certificate:

    1. View all three webinars (5 hours of training).
    2. Request your certificate via email from Heather Mansfield. Please include the passphrase presented in each webinar and how you would like your name featured on the certificate.
    3. Within 3-4 business days, you will be sent a PDF of your certificate for printing and a link to your certificate in image format for easy sharing on LinkedIn and other social media.