As the fiscal year comes to a close and nonprofits are currently crafting next year’s budget, adding a line item for infographic design would be a very wise investment. From print fundraising appeals to digital annuals reports to compelling storytelling through tweets and status updates, the social science of online behavior confirms again and again that messages are most effectively communicated through images. Custom infographic design fees vary widely depending on complexity (ranging from $1-10,000), but a creative, Adobe Photoshop-skilled new media manager can customize stock infographics or no matter your design experience, utilize services like Piktochart, Infogram, and easelly. That said, the technology of infographics are evolving quickly. They can now be designed in video format, animated, and responsively designed to ensure mobile compatibility.
1. Video Infographics
Watch: WildAid Elephant Infographic
2. Responsive Infographics
View: Creating a Cruelty-Free World
3. Animated .GIF Infographics a.k.a. Animagraffs
View: Cheetah: Nature’s Speed Machine
4. Annual Report Infographics
View: New York Public Library Annual Report
5. Press Release Infographics
View: Infographics as Press Releases
Mobile for Good: A How-To Fundraising Guide for Nonprofits
Based on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices. Written on the premise that all communications and fundraising are now mobile and social, Mobile for Good is a step-by-step how-to guide for writing, implementing, and maintaining a mobile and social fundraising strategy for your nonprofit.