Facebook Archive

Promoted Facebook Posts for Nonprofits: The ROI of $30 Spent in Advertising

June 13, 2012
Like nonprofits, I am generally thrifty. Spending $30 on one “Promoted Post” on the Nonprofit Organizations Facebook Page felt like a significant expense. Was it worth it? Would I do it again? Sorry Facebook. The answer is no. Not for $30 anyway. The Return on Investment (ROI)

Five Recent Facebook Upgrades That Nonprofits Need to Know About

June 11, 2012
If there is one thing that nonprofit social media managers are learning (or should be learning) from utilizing new media it’s that technology is now constantly in flux. As soon as you learn and become comfortable with a tool set, it’s replaced with a new one. The

HOW TO: Post Milestones to Your Nonprofit’s Facebook Page

March 26, 2012
On March 30 the new Facebook Timeline design will roll out to all Facebook Pages and one new function is the ability to post Milestones to your Timeline. I’ll be giving a comprehensive click-by-click tour of the new Facebook Timeline design and tool set in my upcoming

HOW TO: Custom Design Your Nonprofit’s Facebook Timeline

March 5, 2012
The new Facebook Timeline for Pages design provides nonprofits a great opportunity to make a strong first impression on potential new fans. My graphic design skills are average at best – as the graphics on the new Nonprofit Organizations Timeline attest to, but I have detailed the how-to of

11 Inspiring Nonprofit Facebook Timelines

March 4, 2012
Most nonprofits have not yet upgraded to the new Facebook Timeline for Pages design, but as more and more admins begin to realize that the Timeline design and tool set is much more than just uploading a photo to the top of your page, I think we’ll see

Facebook Timeline Launches With Three “Giving” Apps – Many More Likely To Come

February 7, 2012
As Facebook Timeline continues to roll out to individual users site wide, it’s worth noting that three ‘Giving” apps have been launched in Facebook’s new App Gallery for Timeline: Causes, FundRazr, and Artez Interactive:  Organized under the category of “Giving” in the new App Gallery for Timeline, two

Nine Nonprofits Offering Timeline Covers for Their Facebook Fans

January 22, 2012
The new Facebook Timeline design is now available for upgrade to all Facebook users. The design was meant to be rolled out site wide in December 2011, however a lawsuit with Timelines.com is prolonging the mandatory switch – most likely only temporarily. Whatever your personal feelings are about Facebook