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HOW TO: Protect Your Nonprofit from Social Media Squatters

September 13, 2009
Like clockwork, every couple of weeks I receive an email from a panicked nonprofit or university asking how they should handle a situation where someone has squatted their URL/username on a social networking site. Most often it is YouTube and/or Twitter. Sometimes these squatters actually have the audacity to ask for money. Here’s my advice on how to handle...

New YouTube Channels: What Nonprofits Need to Know

September 10, 2009
YouTube has been testing a new channel design since July. Nonprofits that already have a channel can easily upgrade to the new design and tool set under Account > Edit Channel > Channel Information > Upgrade My Channel. For nonprofits that have yet to create a channel on YouTube, you are automatically given the new channel design when you...

Five Most Common Mistakes Made by Nonprofit Admins on Facebook

September 1, 2009
As I was browsing through numerous nonprofit Facebook Pages today, I was quite surprised to see that many nonprofits still really don’t understand the Facebook Page tool set. Here are five of the most common mistakes being made by Nonprofit Admins that I saw today on Facebook: 1) Not knowing how to use Apps on Facebook Pages. When you...

10 Insights Gained from Spending 7,280 Hours on Social Media Websites

September 1, 2009
This week marks my 3 and half year anniversary of launching the Nonprofit Organizations MySpace. That decision changed the course of my life and my career. Today, I now also run “Nonprofit Organizations” profiles on Facebook, Twitter, YouTube, Flickr, FriendFeed, and LinkedIn, and my business has done well enough that I can from home full-time. I spend an average...

Five Fun and Fabulous Twitter Tools for Nonprofit Organizations and Activists

August 31, 2009
The number of third-party Twitter Apps has exploded over the last year. Twtbase currently lists over 500 of them, and I have highlighted five of my favorites for nonprofit organizations and activists below: 1) Twitter Mosaic: Twitter Mosaic allows you to generate html code of your Twitter Followers or Friends that you can then embed on a blog or...