Social Media Archive

11 Blog Content Ideas for Nonprofits

March 6, 2013
Thanks to the Social Web, there is no shortage of possible topics for your nonprofit to blog about. From 10-paragraph editorials to 2-paragraph commentaries on breaking news, when you use the ideas given here, you should have no problem publishing the required minimum of one blog post per week (less than that and your blog starts to look abandoned)....

Should Your Nonprofit Be Active on the New Myspace?

February 24, 2013
Last year when Myspace announced that it would be launching a redesign, I was very intrigued. Even more so when they released a video last September teasing what the new Myspace would look like. The design was good – very good, in fact. For months I was anxious, excited even, for the new Myspace to launch.  For those who...

ATTN Nonprofits: New YouTube Channels Coming Early March 2013

February 17, 2013
YouTube has begun rolling out a new YouTube Channel design entitled One Channel to a very small small group of YouTube users. A sitewide roll out is expected in early March. The new design offers much less customization, but enables more efficient browsing of your videos and the channels that you are subscribed to, and is more tailored for...

11 Obvious Signs Your Nonprofit Needs Social Media Training

January 22, 2013
Many nonprofits need social media training – they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media best practices are constantly in flux as tool sets change and algorithms are modified. Unless you study...

29 Nonprofit Resources to Follow on Twitter

January 21, 2013
A long overdue follow up to my post on 29 Nonprofit Bloggers to Follow on Twitter, below are 29 nonprofit resources that tweet regularly on subjects ranging from fundraising to social media to mobile communications. Of course, there are many other resources deserving of being listed – if you would like to add one, please do so in a...

10 New Year’s Resolutions for Nonprofit Social Media Managers

January 14, 2013
In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. It’s so easy to get consumed with and exhausted by the intense volume of content and social media advice posted on the...

The 12 Nonprofit Tech TwtPolls of 2012

December 31, 2012
Every month Nonprofit Tech 2.0 creates and tweets (three times only) a TwtPoll related to nonprofit tech. Hardly thorough as a research method, the TwtPolls do however present some basic information about what trends were popular in 2012 and clues as to which #NPTech trends should be prioritized in 2013. Pay particular attention to TwtPolls with high numbers of...

Six Wall Calendars That Benefit Nonprofits

November 23, 2012
For millennia human beings have been watching, documenting, and turning the pages of time and it’s a tradition that will continue in 2013. In our household we have four calendars and the first day of each month is always met with the anticipation of flipping over to the next month to see what new picture will be revealed and how...

Six Simple Ways Nonprofits Can Increase Their Exposure on Social Media

November 19, 2012
Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. That’s what social media marketing is and the premise upon which all social media strategies...

HOW TO: Upgrade Your Nonprofit’s Pinterest Profile to a Business Account

November 18, 2012
On Wednesday, November 14 Pinterest rolled out business accounts for brands and the best news is that there is a new “Institution/Non-profit” category. The new business accounts do not change the design or functionality of your nonprofit’s Pinterest profile, but it will give you access to new tools and case studies for brands as they become available. It also...

ATTN Nonprofits: Instagram Has Launched New Profiles for Desktop

November 11, 2012
Mashable wrote up thorough post on Instagram’s new profile pages for Desktop last week, but I wanted to emphasize four points useful for nonprofits: 1) The photos in banner across the top of the new profiles are automatically generated from the photos you have uploaded using Instagram’s mobile apps. 2) Under “Edit Profile” in both the mobile apps and...

11 Holiday Gift Programs That Benefit Nonprofits

November 5, 2012
November 27, 2012 is the first ever #GivingTuesday. Launched to inspire charitable giving and conscious consumerism throughout the giving season, the 11 nonprofit gift programs listed below are ideal holiday gifts for family members, friends and work colleagues who are committed to social good and would rather you donate and invest in a nonprofit than spend money on another candle,...