By Stephanie Kanak, Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday? What if you could convert those one-time donors into engaged supporters that give again? That process begins on Welcome Wednesday, the day after Giving Tuesday. In the timeline...
By Lindsey Himphill, Digital Marketing Strategist at MobileCause – a nonprofit technology company that pioneered text-to-donate and also offers an extensive suite of online, mobile, and event fundraising solutions. Recurring donations are the most sustainable source of income for most nonprofit organizations. In fact, monthly donors donate 440% more to charity over their lifetime than one-time donors. However, without...
By Kim Peterson, Content Marketing Specialist for Give by Cell, a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits, many organizations struggle to grab the attention of supporters, volunteers, and donors. Today, statistics show that one in five consumers has more than 1,000 unread emails...
Written by Findjoo, this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 1: 12 Features Membership Organizations & Associations Should Look for in a CRM There are dozens of ways to attract new members for your association, however one of the most effective methods...
By Katie Casillas, director of marketing at GolfStatus.org, an event management platform specifically for golf fundraisers. Planning amid uncertainty presents substantial challenges—especially for event fundraisers who must book venues, sign contracts, and send invites, all the while being ready to adapt with just-in-case protocols. Such is the current reality for many fundraisers heading into 2021 with mixed predictions for whether in-person...
By Scot Chisholm, CEO and Co-founder of Classy––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Related Webinar on January 12! 4 Fundraising Trends for 2021 and Beyond The entire social sector learned a valuable lesson in 2020: even the most rigorous planning can’t insulate us from the...
By Christy Smaglio, Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Donor retention is a crucial aspect of a productive fundraising strategy. Keeping donors can undoubtedly be hard work but, a loyal donor base is vital in sustaining the work you do and furthering your mission. While a good deal of time and resources...
By Kristina Brunnler, Marketing Manager at MobileCause In 2019, more than 20 billion social media impressions were made on #GivingTuesday. With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips...
Written by Findjoo, this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 2: How To Recruit New Members for Your Association on Social Media Post 3: 7 Useful Tips to Increase Membership Renewal for Your Association Running an organization can be a big challenge....
By Matthew Burnell, Founder of ClickBid, a mobile bidding provider for online auctions, virtual galas, and in-person events. As a nonprofit, you have undoubtedly heard the term “virtual events” over the past six months. As the global pandemic continues to limit the ability to hold in-person fundraising events, nonprofits are forced to create new and “virtual” giving opportunities. As...
By Katie Casillas, director of marketing at GolfStatus.org, an event management platform specifically for golf fundraisers. There’s no doubt about it: A lot of time and effort goes into planning a golf event—any fundraising event for that matter. Golf is especially challenging in that it has a number of nuances that can complicate the planning process. For first-timers and seasoned golf...
By Julia Boyun, Marketing Manager at RemoteHub – a job and volunteer marketplace and community that connects and matches companies and nonprofit organizations with remote professionals. With the world caught in the throes of the global pandemic, many things are rapidly changing. Companies are reinventing themselves for a socially-distant world, but they’re not the only ones. Nonprofit organizations also...
By Christy Smaglio, Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. Creating measurable goals with actionable items is vital to a fundraising strategy, and just as important is checking...