Social media has seen some major changes over the past years, and to effectively use social media, you have to evolve your strategy alongside it. Make sure your social media is ready to go for Giving Tuesday to help your nonprofit maximize your fundraising efforts.
Last year, 35 million people and 80 countries participated in Giving Tuesday, and these numbers are steadily increasing each year. When the big day is over, more than one-third of annual giving happens in December alone. This presents an amazing opportunity for any size nonprofit to enter the New Year with new relationships, new insight into their retention strategies,...
With GivingTuesday in November and year-end donations in December, January is a great time for nonprofits to focus on donor retention. GivingTuesday donors contributed an amazing $2.7 billion in 2021, however, most GivingTuesday donors are one-time donors. The same is true for year-end donations. While it might seem impossible to do, turning one-time donors into monthly donors is a...
Giving Tuesday 2022 is right around the corner. To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. Nonprofits are hopeful that they can re-engage their donors from last year with a new eye on what’s ahead for...
Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country, Days of the Year, and Wikipedia’s List of Commemorative Months. January 17: World Religion Day — #WorldReligionDay 18: Martin Luther King, Jr. Day of Service — #MLKDay 28: Data Privacy Day — ...
By Stephanie Kanak, Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday? What if you could convert those one-time donors into engaged supporters that give again? That process begins on Welcome Wednesday, the day after Giving Tuesday. In the timeline...
By Kristina Brunnler, Marketing Manager at MobileCause In 2019, more than 20 billion social media impressions were made on #GivingTuesday. With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips...
#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors. From GivingTuesday: 1) The estimated total of...
UPDATE: This webinar was presented on September 29, 2020. You can view a recording on Vimeo. In the midst of the COVID-19 pandemic, digitally connecting with donors is more of a necessity than ever before. Last year, 27 million adults participated in Giving Tuesday, and this year, so many more will be seeking ways to contribute to the good...
This post is part of Your #GivingTuesday Game Plan, a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign. A monthly giving program is the most effective and effortless way to retain #GivingTuesday donor support beyond the 24-hour social media buzz. On average, nonprofits who...
By Tereza Litsa, Social Media Manager at Lightful, a simple social media management platform for nonprofits. #GivingTuesday is the biggest generosity movement in history. With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a...
By Emily Rose Patz, Senior Copywriter at DonorPerfect and lead author of #GivingTuesday Ideas for 2018, a new guide designed to equip and empower nonprofit professionals to achieve their #GivingTuesday goals. #GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to...
Now entering its sixth year, #GivingTuesday is a global day of giving fueled by the power of social media. To tap this potential, your NGO, nonprofit, or charity needs to activate its social media presence before, during, and after #GivingTuesday to help build the movement and, in the process, raise awareness and funds for your organization and mission. Presented on...