As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Fortunately, accepting donations online is easier than ever. This blog post explores why online giving options are important and shows you how to accept donations on your website with 7 easy steps.
Nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.
When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. Older donors are going to give the most money, but younger generations younger generations are more likely to volunteer and serve on an organization's board of directors.
Accurately measuring the performance of marketing efforts is crucial for nonprofits to evaluate and optimize their strategies to make the most of precious resources. Learning how to create and track Conversions in Google Analytics 4 is a must for today's digital marketers.
Discover five actionable strategies that will empower your nonprofit to achieve fundraising success as the year draws to a close. From harnessing AI-powered personalization to optimizing donor engagement, this free webinar will explore best practices to elevate your year-end campaigns.
Tribute giving is when a donor makes a donation in someone else's name to honor that person or to celebrate a special occasion. Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts.
Your online donors and supporters are bombarded daily with breaking news, advertising, and spam. As a result, your nonprofit only has a very brief moment to capture their attention and inspire them to act on behalf of your nonprofit. This is best done through well-written and visually-compelling content about your mission and programs.
Recurring giving is when a donor makes regular, ongoing donations to your nonprofit. While new donor retention rates average 20%, recurring giving programs typically enjoy retention rates of 80% after the first year and 95% after year five. This post features five ways a recurring giving program boosts fundraising and the tools necessary to launch a successful campaign.
This free webinar explores the incredible ways AI is transforming nonprofit operations, covering everything from fundraising to donor engagement, program optimization to impact measurement. Tech jargon will be kept to a minimum as we focus only on the AI tools that can really make a difference in your day-to-day work.
Marketing-related text messages have an incredibly high open rate of about 99%, compared to the average email open rate, which is closer to 30%. Your nonprofit organization needs to embrace a mobile first strategy to handle giving, and part of that mobile-first strategy is enabling giving via text message.
There are many ways your nonprofit can experiment with artificial intelligence. This post focuses on how you can use AI to improve your organization's written content and, in the process, free up more time to focus on your digital marketing and fundraising campaigns. ChatGPT is out of the box and its not going back in!
Join Sylogist for a free webinar on June 27 to learn how nonprofits can overcome challenges faced by disconnected fundraising, CRM, and fund accounting software systems, such as the cost to maintain, inaccurate data, and the extensive staff time required to administer.
Did you know that recurring donors are 9x more valuable than a one-time donor? Join this free webinar to learn the secrets of turning one-time donors into recurring donors and how to increase the value of each supporter. We’ll also reveal what types of fundraising can result in $1,200 per donor over the course of a year.