Fundraising Archive

Answers to the Top 13 Questions Nonprofits Have About Giving Tuesday

September 12, 2021
Giving Tuesday 2022 is right around the corner. To help you capitalize on the start of the biggest donation season of the year, Classy.org is answering top questions from nonprofits that are zeroing in on the year-end giving season. Nonprofits are hopeful that they can re-engage their...

How a Community of Long-Term Monthly Donors Make a Long-Term Difference

August 21, 2021
As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. And, while the terms may describe a...

How to Effectively Share Text-to-Donate Campaigns on Social Media

August 1, 2021
By Corey Blake, a Digital Fundraising Strategist at MobileCause, where he helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. Sharing your text-to-donate keyword and shortcode on social media helps brand your campaign and allows donors to easily give from their mobile devices,...

10 Powerful Online Fundraising Ideas for Nonprofits

July 4, 2021
By Emily Rose Patz, Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events. So...

7 Fundraising Actions Taken by Successful Nonprofits

June 22, 2021
By Korrin Bishop, writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. As a partner to thousands of nonprofits, Classy spends a lot of time learning about what makes each...

[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

June 1, 2021
The 2021 Open Data Project  seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478...

3 Reasons to Include Virtual Elements in In-Person Fundraising Events

May 23, 2021
By Sarah Baker, a Digital Fundraising Strategist at MobileCause, where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. For the past year, virtual events have come to the rescue in helping nonprofits continue to fundraise during the pandemic. While many organizations...