Tribute giving is when a donor makes a donation in someone else's name to honor that person or to celebrate a special occasion. Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts.
These seven principles, rooted in behavioral science and backed by sector-wide data, show how nonprofits can strengthen emotional connections with supporters — making it easier for them to give, and to give again.
This free webinar on September 17 provides a clear strategy for choosing and piloting AI and spotlights the ethical guardrails that every nonprofit must respect when deploying AI. Attendees will also be provided field-tested prompts you can copy straight into ChatGPT for prospect research, donor welcome journeys, and lapsed-donor wins.
At first glance, using PayPal Giving Fund seems like an obvious choice for nonprofits. It’s free, simple, and trusted worldwide. But what many nonprofits don’t realize is that relying too heavily on PayPal Giving Fund can come with hidden risks that might actually hold your fundraising efforts back.
50+ online fundraising statistics about online fundraising strategy, online giving, monthly giving, website and email fundraising, and social media fundraising that can guide your nonprofit in creating and maintaining a successful online fundraising strategy.
Online giving accounts for 13.4% of small nonprofits' total revenue, 8.3% for medium nonprofits, and 4.1% for large nonprofits and those numbers will continue to rise in coming years. To maximize your nonprofit's online fundraising success, study and implement these 10 donation page best practices.
Even the most well-intentioned nonprofit teams can fall into common pitfalls that undermine their efforts and drain valuable resources. Understanding these ten fundraising mistakes helps organizations build stronger connections with supporters while maximizing their impact.
Bloomerang interviewed over 1,000 donors of all ages asked them to tell us how they discover nonprofits to support, how they stay connected to those nonprofits, their fundraising event habits, donor retention preferences, and more!
Sponsorships are the financial backbone of charity golf tournaments. Whether you’re planning your nonprofit’s first golf fundraiser or need to find new ways to entice sponsors for a longstanding tournament, leveraging digital tools can transform your sponsor offerings from standard to standout.
Micro-philanthropy programs provide an effective entry point for those who find traditional giving models daunting. Micro-contributions, generally ranging from $0.25 to $25, make philanthropy more accessible.
Rich Communication Services (RCS) is the next evolution of traditional SMS and MMS. It delivers vibrant images, GIFs, and video and actionable buttons via text messaging. RCS merges the immediacy of texting with the functionality of a mobile app—making every message more compelling and measurable.
AI enables nonprofits to increase fundraising revenue by optimizing donor engagement, predicting giving patterns, and personalizing outreach. These AI marketing and fundraising statistics can help your inspire your nonprofit into adopting generative and predictive AI.
As research shows, retaining existing donors is significantly more cost-effective than acquiring new ones. So what can you do to ensure you’re staying connected with your donors so they keep giving? This post features 10 donor retention tips to ensure fundraising success.