101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series that covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. The series took nearly two years to complete, but as of this week is finished and up-to-date!
AI tools are everywhere. A recent study found that 80% of nonprofits use AI to automate online fundraising and 15% use it for donor prospecting. There’s no question that they can streamline operations, save time and money, and enhance fundraising, but where do you start?
Join this free one-hour webinar on July 30 to revolutionize your approach to fundraising metrics! Discover how to design, implement, and manage metrics that are not only meaningful but also practical in enhancing your fundraising strategies and hitting your organization's revenue goals.
The reports listed are the nonprofit sector's most useful research reports and 2024 editions reaffirm the growing power of monthly giving, the waning influence of organic social media, and that email marketing remains a tried and true method for online fundraising success.
Marketing automation offers nonprofit organizations powerful opportunities to connect with, organize, and mobilize people—and its the future of fundraising. Using marketing automation to create more connections and drive more donations may sound simple in practice, but you need the right tools and the right plan.
At its core, AI in fundraising uses AI to analyze data. It predicts outcomes and personalizes interactions with prospective donors. This many-sided approach lets charities operate more efficiently and effectively. And it leads to more donations and a greater impact.
Seventy-two percent of individuals say that the presence of a charity rating badge increases their likelihood of giving. If your nonprofit does not have charity rating badges on your website, then it's time to look into getting registered with Charity Navigator, Candid, and GreatNonprofits. All three programs are free to use, accept online donations, and are nonprofit organizations themselves.
A golf event website functions as the home base for your golf fundraiser, where golfers and sponsors can learn more about your organization, what the tournament is raising money for, specifics about the event, and register a team or become a sponsor.
Nonprofits have unique needs when it comes to financial management. If you’re looking for a bank as a new nonprofit or researching options in preparation for switching banks, don’t just settle for a business bank account. There are numerous factors you’ll want to consider for your bank account that are specific for nonprofits.
Have you donated online to a nonprofit within the past 12 months? If yes, please share your feedback by taking the 2024 Online Donor Feedback Survey! The survey is 15 short, easy-to-answer questions that require 2-4 minutes to complete — and your responses are 100% anonymous.
A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits, use these 50+ statistics to guide your nonprofit in creating and maintaining a successful online fundraising strategy.
Donor retention is important. If you’ve been in the nonprofit space for more than a week or two, you’ve probably read all about it—how retaining donors is more cost-effective than acquiring new ones, how it’s an important part of building a sustainable fundraising program, and how focusing on retaining your donors should be one of your top priorities.
Grant management software is incorporating artificial intelligence (AI) and machine learning. These advanced technologies help nonprofits analyze data faster and more accurately and they provide insights into grant opportunities, assess eligibility, and track performance.