Endurance events have always been a mainstay in the nonprofit fundraising world. They bring together communities, create unmatched energy, and tend to be big money makers and great at spreading awareness. So, whether you’re hosting a walk, run, or even a multi-day cycling event, there are things to take into consideration in order to get the most out of...

By StratusLIVE (Sponsored Post) Nonprofits are doing important work every day that impacts lives and makes our world even better. But due to many common challenges to constantly reach new donors, retain existing donors, and increase operational efficiency the amount of effort to impact lives doesn’t always result in the high return it should. In the 2018 Charitable Giving...

By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. It’s hard to deny that social media has forever created a fundamental shift in the way we engage with each other. And this applies to nonprofits in a big way. That’s...

Daniella Dowiak is an account manager at Cathexis Partners. She has worked in the nonprofit sector for more than ten years. With a deep understanding of nonprofits’ limited resources, she is passionate about helping organizations get the most out of their technology. Peer-to-peer campaigns and events are such an effective way to extend your fundraising reach that many nonprofits...

Christy Noel is the Vice President of Digital Marketing Services at MobileCause where she advises nonprofits to accelerate their fundraising and engagement efforts through giving and marketing strategies via digital technologies. I was recently stopped in my tracks when I received a text from a nonprofit the other day whose mission is to fight child sex trafficking. The text read: “#OURBREAKINGNEWS:...

By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. The nature of why a supporter chooses to fundraise for your nonprofit is most likely a personal one. Whether they’ve been helped directly by your nonprofit, they have a family member...

By Tereza Litsa, Social Media Manager at Lightful, a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay...

By Becky Brooks, Director of Communications at Animoto, an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Unsurprisingly, other networks followed suit. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video...

By Katy Teson, a content strategist at Wired Impact, an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. Are you getting that sinking feeling that your nonprofit’s website isn’t helping your mission as much as...

By Katherine Turner, Digital Marketing Specialist at Cureo, a nonprofit collaboration software that helps nonprofits and communities work better, together. The success of a nonprofit is impacted by how well it can coordinate the work of a variety of teams that include staff and external stakeholders such as board members, volunteers, and community partners.  Online collaboration tools can dramatically...

By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. Often, nonprofits are spending time focused on cultivating Millennial support due to the immense impact this powerful generation has on the world. However, what they may be missing is the larger, and...

By Emily Rose Patz, Senior Copywriter at DonorPerfect and lead author of #GivingTuesday Ideas for 2018, a new guide designed to equip and empower nonprofit professionals to achieve their #GivingTuesday goals. #GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to...

By Nathan Hill, Optimization Evangelist at NextAfter, works every day to share how testing and optimization can lead to fundraising growth that can transform organizations and causes. At the start of 2018, we (the NextAfter team) set out to understand exactly what recurring giving looks like from the donor’s perspective. After selecting 115 nonprofits spanning 9 verticals, we made recurring...