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11 Qualities of an Effective Social Media Manager

September 13, 2011
The following is an excerpt from the newly released Social Media for Social Good: A How-To Guide for Nonprofits and was published in the September 2011 edition of Fundraising Success Magazine (@frsuccess). However, do to word count constraints the content below is not in its full entirety. In the book, this section (taken from Chapter 2) is twice the...

33 Nonprofit Mobile Websites

September 7, 2011
One in four Americans now access the Mobile Web daily, yet only a tiny fraction of nonprofits have a mobile website. I have been watching this trend for almost two years now and there’s seemingly been almost no progress in the use of mobile websites by the nonprofit sector in that time which at this point leaves me mostly...

Five Types of “Tips” Nonprofits Can Post on Foursquare Venue Pages

August 30, 2011
As a follow-up to last week’s post on how to create a Foursquare Page for your nonprofit, listed below are five different types of “Tips” that your nonprofit can post on Foursquare Venue Pages using your nonprofit’s Foursquare Page (not your personal Foursquare account) to both gain new followers and inspire the Foursquare community. That said, some things to...

33 Fun, Useful, and Totally Random Resources for Nonprofits

August 24, 2011
The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. So much so that many nonprofit professionals are overwhelmed by the all choices – and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to your nonprofit in coming years. 1. 2dCode...

HOW TO: Create a Foursquare Page for Your Nonprofit

August 22, 2011
Foursquare recently launched the ability for brands to create Pages on Foursquare. Until then, nonprofits were limited to simply claiming their nonprofit’s Venue Page making it almost impossible to be proactive on Foursquare. However, in recent weeks the site has made a number of upgrades that have rendered the site and it’s tool set much more interesting and relevant...

It’s Here! Social Media for Social Good: A How-To Guide for Nonprofits

August 17, 2011
Hot off the presses and just delivered via Fed Ex! It’s a surreal moment, exciting, nerve-racking, but it’s great to see the words off the screen and onto paper. Tangible, in my hands. There will be an e-book version of course, but I am so grateful to have been given this opportunity to publish a book while books are...

11 Nonprofit Blogs Designed for the Social Web

August 1, 2011
The rise of the Social Web in recent years has dramatically changed how your supporters consume and share your nonprofit’s blog content. Odds are, if your blog has not been redesigned in the last few years, then it’s time to consider a relaunch. Just a few years ago multiple-column blogs with numerous widgets and plug-ins ruled the design aesthetic...