2016 is going to be a big year for mobile and digital wallet payments. Apple, Facebook, Twitter, Google, PayPal, and Amazon are scrambling to be your chosen first choice and while this is predominantly playing out in the consumer market, in 2016 we will finally start to see mobile and digital wallet payments impact online fundraising in the nonprofit sector. We’re...
Updated: 2019 Cause Awareness & Giving Day Calendar Cause awareness and giving days can be very powerful for online fundraising. The real-time, in the moment nature of social media increases the likelihood that donors will be inspired to give to your nonprofit on cause awareness and giving days provided that your nonprofit knows how to promote them effectively. The first step...
Unlike the .ORG domain which can be registered by any individual or brand (but mostly registered by nonprofits and socially conscious for-profits), the new .NGO and .ONG domains can only be registered by nonprofits, charities, NGOs (non-governmental organizations), and ONGs (non-governmental organizations in a romance-based language). Think about that for a second or two. When your online donors and...
Updated: View 2019 Holiday Shopping Guide The National Retail Federation estimates that online sales will grow 6 to 8 percent this holiday season. That translates into billions of dollars in consumer spending that can empower philanthropy and social good. By shopping at any of the 27 online stores listed below, conscious consumers can channel some of their spending power into...
For environmentally friendly and socially conscious holiday shoppers that prefer to give donations to nonprofits as holiday gifts, the 10 holiday tribute gift programs listed below are a good starting point for your holiday shopping. Ranging from wildlife conservation to refugee relief, tribute gifts make excellent holiday gifts for friends, family, and work colleagues. If you prefer to give...
Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices that includes a companion “Mobile and Social Fundraising Success Checklist” at the end of the book. For those who have purchased the ebook of Mobile for Good, it is impossible to use the checklist since ebooks are static in their...
To celebrate @NonprofitOrgs reaching 800,000 followers on Twitter, Nonprofit Tech for Good donated $800 to 32 nonprofits, specifically $25 each to the Africa Wildlife Foundation, Alley Cat Allies, Amazon CARES, Animal Defenders International, CARE, Conservation International, Doctors Without Borders, Dolphin Project, Elephant Sanctuary of Tennessee, Families Against Mandatory Minimums, Global Sanctuary for Elephants, Greenpeace, Human Rights Watch, International Anti-Poaching Foundation, International Fund for Animal Welfare, Mercy Corps, Mercy Ships, Natural Resources...
Google research has revealed a 30% uptick in searches from August to September related to charitable giving. Your donors are currently in the process of deciding which organizations will be receiving their year-end donations. Thus, in time for the year-end fundraising season, below are 20 stats about fundraising and social media that every nonprofit needs to know. Overall, the stats indicate a...
Most Recent Posts about Facebook Fundraising Tools: Facebook Fundraising Tools Now Allow Monthly Giving What Your Nonprofit Needs to Know About Facebook’s New Fundraising Tools For years nonprofits have hoped for the capability to accept donations through their Facebook Page and although Facebook recently added a “Donate Now” option to their call-to-action buttons, only a handful of partner nonprofits have...
Your nonprofit could have a wide variety of excellent blog content, but if your blog’s design doesn’t make a positive first impression, then few will read it – much less share it with their followers on social networks. The same is true with website and web articles. Today’s fast-scanning Internet users need online content that is visually appealing and easy to read on...
It is true that tweets with images receive more engagement, but how much more engagement depends on the quality of the images and if they are properly sized for Twitter (1024 x 512 pixels or a 2:1 aspect ratio). If your nonprofit is committed to maximizing engagement on Twitter, then you must create visually compelling call-to-action images for fundraising and...
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Nonprofits are familiar with writing blog posts that provide program updates, tell success stories, comment on breaking news and current affairs, and promote calls to action. This type of blog content is standard in nonprofit communications and should continue to be reported on regularly; however,...
In 1985 the .ORG domain was released to the public along with .COM, .NET, .GOV and .EDU – the original top-level domains of the Internet. Over the next 30 years the .ORG domain would become the Internet home of the nonprofit sector worldwide and become synonymous with the term “nonprofit organization.” Consequently, in poll after poll conducted by the Public Interest...