Social Media Archive

7 Keys to an Effective Social Media Ambassador Program

July 5, 2019
By Melissa Russom, a communications strategist who helps nonprofit organizations clarify their brand and message to engage more meaningfully with the people who matter most to them. We trust people more than we trust companies. It’s that simple.  In fact, according to Nielson, 92% of people claim...

[FREE WEBINAR] 10 Emerging Trends in Social Media for Small Nonprofits

May 16, 2019
Update: This webinar was presented on June 11, 2019. It will presented again early 2020. In the meantime, view upcoming free webinars. Social media is in a constant state of change and without regular education in emerging trends, your nonprofit could be wasting valuable time and resources...

[Twitter Takeover] #ReclaimSocial: A Call to Counteract Negativity on Social Media

May 6, 2019
On Tuesday, June 4 Tereza Litsa (@TerezaLitsa), co-founder of the #ReclaimSocial podcast, will takeover @NonprofitOrgs for 24 hours to lead a conversation about the importance of being positive on social media. How to Participate On June 4, follow the #ReclaimSocial hashtag and share: The great work that...

8 Online Social Fundraising Best Practices for Nonprofits

March 21, 2019
By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. It’s hard to deny that social media has forever created a fundamental shift in the way we engage with...

106 Free or Low-Cost Online Tools and Resources for Nonprofits

February 20, 2019
By Heather Mansfield, Editor-in-chief of Nonprofit Tech for Good and producer of the Global NGO Technology Report and the Global Trends in Giving Report The internet is loaded with amazing free or low-cost tools and resources! Provided you set aside the time to explore and experiment, your...

How to Run Facebook Fundraising Ads: 5 Simple Steps

February 14, 2019
Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. His work is focused on nonprofits, advocacy, and public affairs. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of...

10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019

January 17, 2019
By Tereza Litsa, Social Media Manager at Lightful, a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on...