Fundraising Archive

29 Online Gift Stores That Benefit Nonprofits

October 27, 2013
Updated: View 2019 Holiday Shopping Guide The National Retail Federation is projecting that the average American holiday shopper will spend on $738 this holiday season generating more than $602 billion in total sales. That’s a lot of consumer spending power that when spent consciously can help finance

Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014

October 24, 2013
The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications,  blogs, and social media content on smartphones

How To Integrate Social Media Into Your Nonprofit’s Online Contests

September 29, 2013
The African Wildlife Foundation’s Annual Safari Sweepstakes promotion is as close as it gets to perfect. The design and branding is modern and mobile-optimized, visuals and call-to-action graphics are prioritized over text, and social media is integrated throughout the entire process of entering the sweepstakes. Not only by

Five Social Media Best Practices for Small NGOs in Developing Countries

September 23, 2013
As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries, below are five social media best practices specifically tailored for small NGOs in developing countries. Once your NGO has laid a foundation for online fundraising success by launching a mobile-optimized website, an

Five Online Fundraising Best Practices for Small NGOs in Developing Countries

September 10, 2013
Thanks to Microsoft Citizenship Asia Pacific, I’ve had the great honor to present a series of online fundraising and social media trainings to over three hundred non-governmental organizations (NGOs) throughout Asia Pacific over the last three years. The experience has made me acutely aware that access to

Five Nonprofits Maximizing YouTube’s Nonprofit Program

July 13, 2013
Launched in 2007, YouTube’s Nonprofit Program has gone through multiple changes over the last six years. Initially the program was only offered to qualified U.S. nonprofits and the benefits were limited to premium branding functionality and the ability to add a Google Checkout donate button to nonprofit YouTube channels. Today,

[RESEARCH] How Has Social and Mobile Media Changed the Way You Donate to Nonprofits?

June 14, 2013
This blog post officially launches the research stage of writing my second book which will be published and shipped in Spring 2014. A follow-up to Social Media for Social Good: A How-To Guide for Nonprofits, this book will place much more emphasis on using social media and