The bad news? Tens of millions are out of work worldwide due to the COVID-19 crisis. The good news? The economy will eventually bounce back and a record number of new employment opportunities will be available and many of these future jobs will be remote. Nonprofits that embrace the flexible work movement experience many benefits, such as increased productivity...
By Josh Kashorek, Director of Marketing at Journity, and advocate for using data to create high-performance nonprofit marketing campaigns. Every nonprofit has the goal of extending their impact as far as they can by helping as many people as possible. They also have a responsibility to their donors to spend their resources wisely – especially when it comes to things like...
By Katie Casillas, director of marketing at GolfStatus.org, an event management platform specifically for golf fundraisers. The challenges fundraisers face in the months ahead present a complicated outlook—especially for those with budgets that rely heavily on event revenue. Will venues be open? Will supporters be willing and able to attend? Will it be socially responsible to host an event? These are...
By Kayla Matthews, writer at ProductivityTheory.com and journalist dedicated to helping others better their productivity. The rise of the livestream, combined with the growing popularity and widespread appeal of video games, has created an attractive new opportunity for charities — gaming fundraisers. These events are an exciting new kind of fundraiser in which gamers raise money for charity by livestreaming themselves...
By Annisa Wanat, an independent consultant who works to strengthen the capacity of mission-driven organizations to achieve their goals more strategically by providing customized solutions in leadership, management, and communications. Most nonprofit board members volunteer because they want to support a worthy cause. While a board’s priority is always governance, its members may also be the organization’s best spokespeople,...
By Jean O’Brien, founder of Digital Charity Lab, a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s...
UPDATE: This webinar was presented on April 21, 2020. You can view a recording on GoFundMe Charity’s website as well as download the slides. GoFundMe Charity will discuss how to run a successful campaign, share their experience in peer-to-peer fundraising, and discuss the COVID-19 response in the nonprofit sector. You will learn how to host a virtual event, the...
By Kaley Aposporos, Content Writer at GoFundMe Charity As a nonprofit, there are certain ways you can encourage your donors to use their phones for good. With these methods, your nonprofit can advocate for general philanthropy and altruism. In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. Ready to get...
By Emily Rose Patz, Senior Copywriter at DonorPerfect Check out these social media post templates for ideas of post themes and content format for your Facebook, Instagram, and Twitter feeds. Just plug your content into the placeholders, and you’re good to go. 1) Introduce your event theme with eye-catching imagery. Your first post should pop the most and inspire your supporters...
UPDATE: This webinar was presented on April 7, 2020. You can view a recording on the Harbor Compliance website. Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. But along with wider support, online fundraising brings increased fundraising registration and reporting requirements. It also brings greater scrutiny...
Amelia Kohm, Ph.D., is the founder of Data Viz for Nonprofits, a design consultancy that delivers high-quality visualizations that help organizations to quickly grasp their data, improve their work, and show their impact. Seems nonprofit communications folks everywhere have jumped on the infographic bandwagon. The thinking goes something like this: if they won’t pay attention to what we have...
UPDATE: This webinar was presented on April 1, 2020. You can view a recording on GoToStage. Presented by: Heather Mansfield, Founder and Editor-in-chief of Nonprofit Tech for Good. This is the first webinar in Heather’s year-long blog and webinar series called 101 Best Practices for Nonprofits. Packed with practical advice and customized for small nonprofits on a limited budget,...
By Josh Kashorek, Director of Marketing at Journity, and advocate for using data to create high-performance nonprofit marketing campaigns. Every nonprofit needs two things to drive sustainable growth: new contacts and new donors. There’s no silver bullet that will make donors come flocking to your website eager to hand their hard-earned cash over to you. But there are some...