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10 Pinterest Best Practices for Nonprofits

April 2, 2012
UPDATED July 19 :: With more than 19 million monthly unique visitors, Pinterest is now the fourth most trafficked social networking site in the United States – behind Facebook, Twitter and LinkedIn. Even if your nonprofit is not quite ready to take the leap into pinning, at the...

Eight “Thank You” Videos Created by Nonprofits

March 19, 2012
With each passing day your supporters, donors, activists and sponsors are becoming overwhelmed by the barrage of tweets, status updates, text messages, and emails being thrown at them on a daily basis. As a result, text-based “Thank You” messages are often unread and overlooked. That said, a...

Five Reasons Why Your Nonprofit Needs a Mobile Website

March 14, 2012
With smartphones now outselling PCs and tablet sales surpassing even the most conservative of estimates, the majority of your nonprofit’s supporters will likely be browsing your website on mobile devices by 2013 – and unfortunately most nonprofits are not prepared for this dramatic shift in Web communications. That...

HOW TO: Custom Design Your Nonprofit’s Facebook Timeline

March 5, 2012
The new Facebook Timeline for Pages design provides nonprofits a great opportunity to make a strong first impression on potential new fans. My graphic design skills are average at best – as the graphics on the new Nonprofit Organizations Timeline attest to, but I have detailed the how-to of...

11 Inspiring Nonprofit Facebook Timelines

March 4, 2012
Most nonprofits have not yet upgraded to the new Facebook Timeline for Pages design, but as more and more admins begin to realize that the Timeline design and tool set is much more than just uploading a photo to the top of your page, I think we’ll see...

11 Donate Now Best Practices for Nonprofits

February 27, 2012
The following is an excerpt from Chapter 1 of  Social Media for Social Good: A How-To Guide for Nonprofits. These best practices serve as a foundation for your online fundraising campaigns, but much of your nonprofit’s success also depends upon the service you choose to process your online donations and...

Google+ Best Practices for Nonprofits

February 26, 2012
UPDATED 2/26/12: Please note that the best practices listed below are a work in progress and are updated regularly. To be alerted of when new best practices are posted, please subscribe to the Nonprofit Tech 2.0 e-Newsletter. Also, since the Google+ Pages launched after the release of Social...

11 Must-Follow Nonprofits on Pinterest

February 13, 2012
With 10.4 million registered users, Pinterest hit the 10 million-user benchmark last week making it the fastest growing website ever. My theory on why Pinterest has become so popular so fast is that it has arrived at at time when people are increasing becoming overwhelmed by the...